Grasp The Solution

Grasp The Solution by Chris Griffiths and Melina Costi teaches home business start up entrepreneurs how to unleash creativity and come up with the killer idea, even when you work alone.

Sounds good so far as many of iHubbub members fall into the 'work alone at home' lifestyle.

Freelance writer and stead fast blogger, Nicola King, who works from home in Fife, in East Central Scotland found out more.

Grasp The Solution by Chris Griffiths and Melina Costi teaches home business start up entrepreneurs how to unleash creativity and come up with the killer idea, even when you work alone.

Knowledge is no longer power: when everyone has access to the same information you have to think creatively to stand out. The authors of this clear, easy-to-follow book believe we can all learn to access killer creativity with a simple system.

Mapping The Thinking Process

Coming from a background as CEO of Tony Buzan’s Mind Mapping Corporation, it’s not surprising that author Chris Griffiths is evangelical about the technique, and practices what he preaches with colourful summary mind maps at the end of each chapter and a clear, colourful layout throughout.

A large section of this book is given over to an explanation of how to develop a mind map as a means of structuring your thoughts and for anyone who hasn’t already learned the technique, gives an excellent introduction.

Brainstorming For Singles

One of the most interesting parts of the book for those of us who work alone from home, is that the authors cite plenty of research showing that, in spite of the commonly held notion of a “brainstorming group”, individuals working alone can actually be more effective at generating new ideas. This is due mainly to social inhibition and the distraction of having to listen to other people’s ideas. 

Once you’ve followed the ideas in the book and generated options, it does help to have someone to discuss them with, but using the mapping techniques makes it much quicker and easier to communicate your thoughts. 

A System For Thinking Creatively

The GTS (“Grasp the Solution”) System is in two parts, the first enumerates five modes of thinking forming the acronym GRASP: Generative, Reactive, Analytical, Selective and Proactive, and explains how and when these should be used to best effect.

The second part is the solution finder, which brings together a series of techniques for defining your problem, generating and evaluating solutions, and choosing the most appropriate. 

While the ideas and techniques contained in the book are not revolutionary, and will not be new to anyone who has read management books over the past decade, this book brings them together in a clear, colourful and easy to follow system. 

We can all get into fixed modes of thinking, particularly when working alone. This book helps you take a logical approach to the often ill-defined and slippery concept of creative problem solving, and gives you a system for accessing and capturing the most innovative parts of your best thinking.

Nicola King is a Freelance writer and blogger working from home in Fife, in East Central Scotland.  Her business produces daily blog posts, articles and web content for clients in a wide range of fields. Nicola specialises in researching topics of interest to her clients' customers and making posts which are engaging and inspire customer loyalty. She also advises businesses on how to use web and blog posts to get people talking.

 

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