Small Business Marketing Strategist; Content Promotion
Business Services, United States.Contact Gail for:
What do you do when you don't know where to start marketing your business online? First, we create a marketing strategy of all the methods we could use to promote your business. Then we organize and prioritize them. Once you have clear goals and a plan to accomplish them, we focus on the highest priority one at a time.
Each strategy plants seeds that grow your business:
1) Optimize your site so it is usable and converts
2) Add lead capture forms to start building your list
3) Create social media accounts on all the major sites and put icons that link to them on your site and social sharing buttons on your content
4) Claim local listings in all the major directories
5) Lay out a social sharing strategy; train your people or we hire freelancers to handle it for you
6) Research what your customers want to know and write answers on your site, blog and other sites
7) Develop your content strategy
8) Identify relevant blogs and start doing blog outreach and PR
Don't worry if you don't know how to do any of these things. We have how-to posts and videos and do one-on-one live mentoring. Or we can do build your team of specialist freelancers to do it for you.
Launching a new Case Study, infographic or video? We have a team of influencers and a content promotion system you can use to maximize visibility.
Contact me for a free twenty minute consultation. Even if you can't afford my services, I can point you in the right direction.